Beautifully crafted Houston outdoor signs for multi-tenant buildings are an excellent way to maximize your tenants’ visibility and promote leasing opportunities. Multi-tenant outdoor signs help buildings that house two or more businesses. For example, strip malls, office buildings, and commercial complexes.
An effective multi-tenant sign should be visible from the street and easy to read, with each tenant’s name or logo prominently displayed. They come in various styles, from sophisticated monument signs to more utilitarian pylon signs.
Whether you’re a property owner or manager, choosing the right outdoor signs for your multi-tenant building is critical to maximizing leasing potential and tenant satisfaction.
This guide covers the different types of multi-tenant Houston outdoor signs available and their pros and cons to help make your decision easier.
Uniform Font, Size, and Same Color Face for Houston Outdoor Signs
One of the most popular types of Houston outdoor signs for multi-tenant buildings is the uniform sign. It uses the same font, size, and color for each tenant’s name or logo. This creates a clean, cohesive look that is easy to read. A uniform sign levels out all the businesses, regardless of their size or prominence, since everyone has the same amount of space on the sign.
The main downside of a uniform sign is that some may see it as generic. If your building is in a creative district or tenants need to project a fun, lively image, the uniform sign may not be the best fit. It’s also easy for businesses to get lost in the shuffle if they’re not distinguishable from their neighbors on the sign.
Tenant’s Logo and Branding on Houston Outdoor Signs
Another popular option for Houston outdoor signs is to use each tenant’s logo and branding on the sign. This allows businesses to maintain brand identity while still being part of a larger complex. These signs are usually more eye-catching and interesting than uniform signs, making them ideal for buildings and businesses that need to stand out.
However, using tenants’ logos and branding on signs can be tricky. If not done correctly, it can look cluttered, busy, or unprofessional. It’s important to make sure that each logo is the same size and that there is enough space between them so that the sign is easy to read. You also want to ensure the overall look of the sign is cohesive and fits with the image of your building.
Monument Signs
Monument signs are an excellent option if you are after a high-end, sophisticated look for your multi-tenant building. These signs make a strong first impression and convey a sense of permanence and stability.
These signs signs are erected on a masonry base and use metal or other materials for the text and graphics. They are stylish and easy to maintain, making them a popular choice for luxury complexes and office buildings.
Monument signs can be very simple, with just the tenant’s name, or customized with logos, graphics, or other information. For 24/7 visibility, many property owners also add exterior lights to shine onto the sign.
The main downside of monument signs is that they are usually more expensive than other types of signs. They also require more planning, coordination, and space, as they need to be properly anchored into the ground. Additionally, they can be difficult to change or update if tenants come and go because they are permanent.
Pylon Signs
Pylon signs are a type of freestanding sign supported by one or more poles. They typically feature a steel or aluminum frame with a rigid, weather-resistant material, such as acrylic, for durability.
You can display your message on either side of the pylon sign, making them highly visible from multiple angles. Pylon signs are ideal for buildings that want to increase their visibility and draw attention from the street.
They are also relatively easy and inexpensive to install, making them a popular choice for multi-tenant buildings. Pylon signs are often backlit or illuminated with fluorescent lamps or LED to increase their visibility at night.
While pylon signs offer a great canvas for beautifully designed signs, they can look cluttered and busy when not done correctly. This is often the case when multiple tenants try to cram too much information onto one sign. When designing your pylon sign, leave enough space so that each tenant’s information is easily readable.
Advantages of Outdoor Signs for Multi-Tenant Buildings
There are several benefits to having outdoor signs for your multi-tenant building, including:
Increased Visibility
By having your building’s name and tenant information on an outdoor sign, you are increasing the visibility of your property. This is especially important if your building is set back from the street or hidden behind other buildings. Outdoor signs make it easy for customers or clients to find you, even if they are unfamiliar with the area.
Attracts Attention
An eye-catching outdoor sign is a great way to attract attention to your building and draw in new customers or clients. Well-designed signs can make a big impression and help you stand out from your competition. Clients will remember your building’s name and be more likely to visit if they see a sign that catches their eye.
Creates a Professional Image
First impressions are critical, and your building’s outdoor sign is often the first thing that potential customers or clients will see. A well-designed, professional-looking sign can give your building a high-end, luxurious feel. This can be especially important when you are trying to attract high-end clientele.
Cost-Effective Advertising
Outdoor signs are a cost-effective way to advertise your building and its tenants. Unlike other forms of advertising, such as print or online ads, outdoor signs are a one-time investment that will continue to promote your business for years to come. Additionally, because they are so visible, they offer a great return on investment.
Considerations for Houston Outdoor Signs for Multi-Tenant Buildings
While there are many benefits to having an outdoor sign for your multi-tenant building, there are also some things it’s important to understand before installing them, such as:
Requires Maintenance
Like all other outdoor products, outdoor signs require regular maintenance to keep them looking their best. This includes cleaning them regularly and ensuring that the letters or logos are still in good condition. If you have Houston lighted signs, you will need to replace the light bulbs regularly.
Potential for Vandalism
Outdoor signs are susceptible to vandalism, especially if they are not well-protected. This can lead to more frequent cleaning, repairs, or even replacement if you’re not careful. However, there are options to help you prevent vandalism and make it easier to clean from your signs. Talk to your signage experts about your options if you’re concerned about vandalism for your signage.
May Need a Permit to Install Houston Outdoor Signs
Before installing a sign, you need to get a permit. Only a qualified Houston sign company can obtain signage permits for your property. Work with a local company who understands not only this process, but the standards and restrictions for size and design to avoid any legal issues.
High-Quality Signage Options from 4D Signworx
Adding multi-tenant outdoor signs to your property is a great way to increase visibility, attract attention, and create a professional image. However, it’s important to choose a high-quality sign that is durable and weather-resistant.
At 4D Signworx, we offer a wide range of custom outdoor signs, including monument signs, pylon signs, and lighted signs. We are a family-owned and operated sign company in Houston using high-quality materials and the latest technologies to design, manufacture, and install long-lasting signs that will make a lasting impression. Contact us today to request a free quote for your multi-tenant outdoor sign solutions.